
/ Eventi
Lifestyle Tech Hub Lugano & participation in Milan Digital Week 2020
L*3
- Video contributions from the live streaming conference dedicated to: technology, fashion and innovation compared.
 Business opportunities in Lugano and Switzerland.
 Lugano goes digital's contributions were presented at Milan Digital Week 2020
 The event was streamed on 12 March 2020 #luganogoesdigital, a discussion divided into 3 panels, with international guests on the topics of innovation and new technologies in the field of fashion and a discussion on Swiss, Ticino and Lugano entrepreneurship.
 They moderated the debate
 Andrea Arcidiacono And Giada Marsadri #digitaleènormale
 Institutions/Academy/Business: an innovative mix characteristic of #Lugano
- When
 March 12, 2020
 Dove
 Via Canova
 CH—6900 Lugano
Programma
Dynamically generated on live site
No items found.
- Speakers- 18
 
- Topics covered- 15
 
- Involved brands- 11
 
Thanks to the rapporteurs
- Roberta Cocco- Councillor for Digital Transformation and Civic Services, City of Milan
 
- Davide Baldi- CEO Luxochain
 
- Luca Gambardella- Director of IDSIA (USI/SUPSI)
 
- Nicolas Girotto- CEO Bally
 
- Jochen Bella Ada- IBM iX Leader, IBM
 
- Enrico Roselli- CEO La Martina
 
- Marc Sondermann- Director of Fashion Magazine
 
- Thomas Salafia Bajoni- President Bajoni & Partners
 
- Boas Erez- Rector of the Università della Svizzera Italiana
 
- Michele Foletti,- Municipal of the City of Lugano and Member of the Grand Council
 
- Paolo Marai- President and CEO Timex Group — Luxury Division
 
- Maggie Rokkum-Lyrics- Executive Manager/Head of Strategic Investments at Copernicus Asset Management SA
 
- Adam Stanford - Managing Partner of Deloitte Consulting Switzerland
 
- Lorenzo Cantoni- Director of the Institute of Digital Technologies for Communication of the Università della Svizzera Italiana
 
- Emanuele Carpanzano- Director of the Department of Innovative Technologies — SUPSI
 
- Michele Raballo- Accenture (in video link)
 
- Carlo Terreni- President of Netcomm Suisse
 
- Marco Borradori- Mayor of the City of Lugano
 
- We also thank the moderators Andrea Arcidiacono and Giada Marsadri and the Events and Congresses Division for hospitality.
Program
- Panel 1
 Fashion Tech: the role of digital innovation in development in the fashion sector- In the first panel our guests spoke about #brand and comparative research centers, initiatives that enrich innovation dedicated to the world of tech and digital communication in the field of fashion. An in-depth study dedicated to the topic of #blockchain applied to the fashion sector and the tech landscape to support companies.
 Guests:
 Opening and greeting on video link:
 Roberta Cocco
 Councillor for Digital Transformation and Civic Services, City of Milan
 Davide Baldi
 CEO Luxochain
 Luca Gambardella
 Director of IDSIA (USI/SUPSI)
 Nicolas Girotto
 CEO Bally
 Jochen Bella Ada
 IBM iX Leader, IBM
 Enrico Roselli
 CEO La Martina
 Marc Sondermann
 Director of Fashion Magazine (in video link)
 
- In the first panel our guests spoke about #brand and comparative research centers, initiatives that enrich innovation dedicated to the world of tech and digital communication in the field of fashion. An in-depth study dedicated to the topic of #blockchain applied to the fashion sector and the tech landscape to support companies.
- Panel 2
 Innovation culture: Research and Development encouraged by framework conditions.- In the second Panel, on the other hand, it was explored how #ricercaesviluppo can be encouraged by #condizioniquadro, addressing the opportunities of a Lugano that has emerged to be reactive and positive for companies. Favorable conditions relating to taxation, training and research offerings, position as a pole between north and south of the Alps and an approach to support the development of new proposals. Reflections also on the topic #futurework and being ready and reacting to the crisis, like the one we are experiencing now.
 Guests:
 Thomas Salafia Bajoni
 President Bajoni & Partners
 Boas Erez
 Rector of the Università della Svizzera Italiana
 Maggie Rokkum-Lyrics
 Executive Manager/Head of Strategic Investments at Copernicus Asset Management SA
 Marc Sondermann
 Director of Fashion Magazine (in video link)
 Adam Stanford
 Managing Partner of Deloitte Consulting Switzerland
 
- In the second Panel, on the other hand, it was explored how #ricercaesviluppo can be encouraged by #condizioniquadro, addressing the opportunities of a Lugano that has emerged to be reactive and positive for companies. Favorable conditions relating to taxation, training and research offerings, position as a pole between north and south of the Alps and an approach to support the development of new proposals. Reflections also on the topic #futurework and being ready and reacting to the crisis, like the one we are experiencing now.
- Panel 3
 Presentation of the Lugano Lifestyle Tech Hub- In the final panel it was an honor and a real pleasure to be able to host the presentation of the new #LifestyleTechHub of Lugano. A huge opportunity for our territory that we are happy to have supported with this streaming event.
 Guests:
 Lorenzo Cantoni
 Director of the Institute of Digital Technologies for Communication of the Università della Svizzera Italiana
 Emanuele Carpanzano
 Director of the Department of Innovative Technologies — SUPSI
 Nicolas Girotto
 CEO Bally
 Michele Raballo
 Accenture (in video link)
 Carlo Terreni
 President of Netcomm Suisse
 Marco Borradori
 Mayor of the City of Lugano
 
- In the final panel it was an honor and a real pleasure to be able to host the presentation of the new #LifestyleTechHub of Lugano. A huge opportunity for our territory that we are happy to have supported with this streaming event.


