
/ Projects
A digital ecosystem to better enjoy the city and support the local economy.
L*3
- Lugano Living Lab accompanied the digitization of the Lugano Card, from the analysis of requirements, to technological discounting, identifying and implementing new solutions that led to the creation of MyLugano.
- The smart use of blockchain technology has made it possible to combine the card with a digital wallet with a local payment token, creating an innovative loyalty system with benefits for those who buy and sell in the city. The project received the prestigious IEEE Smart City Award, winning the first prize as the most innovative technological project.
- Proposal
- June 2019
- Started
- January 2020
- In progress
Description
- MyLugano was founded during the delicate pandemic period, first as a booking platform to allow the management of public facilities and ensure social tracking and distancing and secondly as a measure to support the local economy. The project has taken up and transformed the Lugano Card by digitizing it and integrating it into a new app.
- The smart use of blockchain technology has made it possible to combine the card with a payment wallet and to create a citizen loyalty system based on a local stablecoin called LVGA. By purchasing at a local affiliated store, users get up to 10% cashback, which is credited in the form of LVGA. The accumulated LVGAs can then be spent to make further purchases within the circuit.
- The app encourages local shopping and allows you to have numerous city services at your fingertips. In addition to managing a payment wallet, the app allows you to book and purchase tickets for events and public facilities in the city and to consult an interactive map where you can find all the businesses that have joined the initiative: 400 bars, restaurants, shops, services and leisure facilities.
- Wallet
- 30K
- Transactions per month
- 8K
- Circulating LVGA
- 300K
How it works
- MyLugano uses the LVGA, the payment token of the city of Lugano, to create a concrete incentive and thus support spending in the city. Using the app, users receive a discount on every purchase made at a partner store. The discount called cashback is credited to LVGA by the merchant to the user directly in the store and through the app.
- The accumulated LVGAs can be spent at the same time as the Swiss franc to make further purchases within the circuit. This mechanism rewards those who support local stores with their purchases and maintains the value of cashback in the city, thus creating a virtuous effect with positive repercussions on the entire city's economic circuit.
- L*3 winner of the prestigious IEEE 2023 Smart City Award with the MyLugano project
- Lugano Living Lab is the winner of the prestigious IEEE 2023 Smart City Award with the MyLugano project. The IEEE (Institute of Electrical and Electronic Engineers) is the most important organization in the world in the field of electrical and electronic engineering and information technologies.
- Head of Lugano Living Lab, Robert Bregy, named among the 100 Swiss Digital Shapers 2023
- Lugano Living Lab is the winner of the prestigious IEEE 2023 Smart City Award with the MyLugano project. The IEEE (Institute of Electrical and Electronic Engineers) is the most important organization in the world in the field of electrical and electronic engineering and information technologies.
- L*3 finalist of the prestigious IEEE 2022 Smart City Award with the 3aChain project
- Lugano Living Lab is the winner of the prestigious IEEE 2023 Smart City Award with the MyLugano project. The IEEE (Institute of Electrical and Electronic Engineers) is the most important organization in the world in the field of electrical and electronic engineering and information technologies.
- L*3 winner of the Best Practitioner Award 2021 at the Living Labs OLLD2021 international conference
- Lugano Living Lab is the winner of the prestigious IEEE 2023 Smart City Award with the MyLugano project. The IEEE (Institute of Electrical and Electronic Engineers) is the most important organization in the world in the field of electrical and electronic engineering and information technologies.
- L*3 winner of the Swiss Confederation's 2020 e-Participation competition with the Speakers'corner project
- Lugano Living Lab is the winner of the prestigious IEEE 2023 Smart City Award with the MyLugano project. The IEEE (Institute of Electrical and Electronic Engineers) is the most important organization in the world in the field of electrical and electronic engineering and information technologies.
- L*3 obtains Living Lab certification from eNOLL European Network of Living Labs
- Lugano Living Lab is the winner of the prestigious IEEE 2023 Smart City Award with the MyLugano project. The IEEE (Institute of Electrical and Electronic Engineers) is the most important organization in the world in the field of electrical and electronic engineering and information technologies.
Download
Links
- TicinoPolitica
Lugano lancia la nuova versione dell’app MyLugano e i LVGApoints - Corriere del Ticino
Sotto l’albero dei luganesi arrivano i punti fedeltà - Ticinonews
La carta fedeltà della Città di Lugano - TIO
Ecco i LVGApoints, i punti fedeltà della Città - La Regione
MyLuganoCard guarda alle medie e piccole imprese - Corriere del Ticino
Pronti a rivoluzionare la vecchia Lugano Card - TIO
La LuganoCard diventa digitale - ComoLive
Lugano nasce "My Lugano card" - Assodigitale
MyLuganoCard nuova iniziativa digitale a sostegno delle attivita economiche - Blockchain Swiss Consortium
MYLUGANOCARD: nuova iniziativa digitale a sostegno delle attività economiche - LaRegione
Commercio digitale, Lugano amplia i servizi e sogna in grande - CdT
I «Luganopoints» si diffondono e forse andranno oltre le città, ma come funzionano? - Rivista di Lugano
MyLugano guadagna punti e offre sbocchi al commercio locale - LaRegione
Lugano, la valuta digitale locale estesa anche ai turisti - The Cryptonomist
Lugano attiva il Plan B: Bitcoin, Tether e Lvga diventano valuta legale - Wired
Lugano punta forte sulle cryptovalute - Cointelegraph
The city of Lugano will accept Bitcoin, Tether and LVGA tokens as 'de facto' legal tender - Camera di Commercio Canton Ticino:
Le criptovalute al servizio dell’imprenditore - Innovando.it
Lugano faro globale della digitalizzazione e delle crypto economy
Partners
No items found.